We're big on BIG ideas. We ain't half bad at coming up with them either, which is quite handy in the world of “We need a gazillion ideas for the client tissue on Tuesday!”
We love nothing more than getting to the BIG idea that becomes the mothership for multiple channels to launch off from. It's what makes us tick. It's in our DNA.

A&P Signatures

WorkNewsAboutContact
WorkNewsAboutContact

American Express - Gold Posters

Photography Andy Glass

Ogilvy / American Express

Idea

We created a make-believe place called Rewardsville for Gold Card Members. It’s where the Membership Rewards points earned on everyday purchases lead to the rewards people really want. We populated streets and public spaces with all the Rewards people could possibly want. From handbags to hi-tech, help yourselves.