We're big on BIG ideas. We ain't half bad at coming up with them either, which is quite handy in the world of “We need a gazillion ideas for the client tissue on Tuesday!”
We love nothing more than getting to the BIG idea that becomes the mothership for multiple channels to launch off from. It's what makes us tick. It's in our DNA.
.co.uk could soon be a thing of the past. The new domain name in town will simply be .uk. That in a nutshell was our brief from Nominet. So, we went about finding examples where the English language has been abbreviated down to the bare bones but is still just as effective. Our solution ended with a charming and educational online film demonstrating this point. Just like Ronnie Corbett, sometimes shorter is sweeter.