We're big on BIG ideas. We ain't half bad at coming up with them either, which is quite handy in the world of “We need a gazillion ideas for the client tissue on Tuesday!”
We love nothing more than getting to the BIG idea that becomes the mothership for multiple channels to launch off from. It's what makes us tick. It's in our DNA.

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Iberogast Ulrich's Farm

Dir. Edward Copestick

Mullen Lowe/Bayer

Idea

When it comes to gut care, the farm responsible for nurturing the medicinal herbs used in Iberogast take extra care. In a documentary approach we visited the farmer who was able to tell the story of how if we take care of the plants, the plants will take care of us.