01.jpg02.jpg03.jpg04.jpg05.jpg

Indoor / Kitten / Adult / Light / Mature

Photographer - Jonathan Knowles

MNDB / Nutricat

Idea

When launching a new product, there’s very little chance of getting away without showing it. Our creative solution was to embrace this and make a virtue of it. By using the existing cat from the pack design, we were able to demonstrate in its simplest form how Nutricat can keep your cat healthy and playful. Happy cats, happy clients but most importantly happy creatives.